Volkswagen Commercial Vehicles is sending the new Crafter on a trip across Europe: four months, 42,000 kilometres, 30 countries. Non-stop. Through a huge range of different road conditions and climate zones. The aim: to find extraordinary craftsmen in each and every country and discover what drives them on to find perfection.
- 42,000 kilometres across 30 countries in four months
- An international quality check, calling in on some of the most unusual craftsmen of their trade
The new Crafter has been tailored to the needs and requirements of diverse user groups like never before. The result: a commercial vehicle that is more practical, cost-efficient and innovative than ever – and thus equal to all the challenges of everyday life in the manual trades.
Carsten Sass, Head of Sales in Germany, said: “We developed the new Crafter in close collaboration with its target groups and paid particular attention to quality. Our aim now with Crafter2Craftsmen is to show how reliable the new vehicle is and that it fits in perfectly into the operations of even the most out-of-the-ordinary craftsman.”
The tour, called ‘Crafter2Craftsmen’, starts in Hannover, the headquarters of the Volkswagen Commercial Vehicles brand. From here it’s off to the Hannover coffee-making business of Andreas Berndt (56). He roasts single-origin coffee and coffee blends, paying special attention to careful processing. His work as a master roaster fills him with pride, as is quickly evident. He learned his trade at roasting houses all over Europe. In the main, Berndt does the roasting himself. However, his sons Fabian (27) and Fleming (23) also lend a hand in the family business.
The next two stops for the Crafter will be France and Spain. From there it’s on to find some of the most passionate and unorthodox craftsmen in Europe, Morocco and Iceland. A bagpipe maker in Scotland, windmill restorer in the Netherlands, the Royal Danish flower supplier or a blacksmith making axes in Sweden: what unites them all is a passion for perfection. And over the coming months, the new Crafter – covering a distance approximately equivalent to the Earth’s circumference – will be going through this quality check from the outset.
Volkswagen Commercial Vehicles has recorded a significant growth of 9.6 per cent from January to October with 390,900 worldwide deliveries. High increases were recorded by the T model range with 163,000 vehicles delivered (+17.1 per cent) and the Caddy model range with 131,500 vehicle deliveries (+15 per cent). In the month of October alone, the brand was well ahead of last year’s figures with 40,200 vehicles delivered (+14.3 per cent).
“We are glad to see a continuously positive development in Western Europe, proving our work leads to positive results. That is why we expect strong delivery results for the full year 2016,” explains Bram Schot, Member of the Board of Management of Volkswagen Commercial Vehicles responsible for Sales and Marketing. “The development of the declining markets such as South America stays challenging,” Schot continues.
In Germany, 102,300 vehicles were handed over to customers in the first three quarters of the year (+12.2 per cent). The key European markets of Italy (+49.9 per cent to 9,200 vehicles), Spain (+35.2 per cent to 11,000 vehicles), France (+21.6 per cent to 15,900 vehicles) and Great Britain (+1.2 per cent to 41,500 vehicles) recorded increases, too.
In Eastern Europe, 28,100 vehicles were delivered. This is equivalent to an increase of 12.4 per cent. Outside Europe, growth was also recorded in North America (+21.7 per cent to 6,600 vehicles) and South Africa (+1.5 per cent to 7,200 vehicles).
Deliveries fell by 11.1 per cent to 27,600 vehicles in South America, by 1.5 per cent to 12,500 vehicles in Africa, by 1.2 per cent to 18,000 vehicles in the Asia-Pacific region and by 1.6 per cent to 27,900 in the Middle-East.
Worldwide deliveries of the brand by model range:
- 163,000 vehicles from the T model range (139,200; +17.1 per cent)
- 131,500 vehicles from the Caddy range (114,300; +15.0 per cent)
- 57,600 vehicles from the Amarok range (62,600; -8.0 per cent)
- 38,800 vehicles from the Crafter range (40,400; -4.1 per cent)